A Study on Customer Satisfaction towards Online Shopping in kanyakumari district

Abstract

Online shopping is a form of electronic commerce which allows consumers to directly purchase products or services from a seller over the Internet using a web browser. The Online shopping system online shopping is becoming increasingly for various reasons. Online stores fuel fashion by making the latest trending dresses, accessories, and apparels available to you within a few clicks. Online shopping offers round the clock services. Therefore the study decided to know the factors which influence the consumer to purchase through online.