Analysing Education Wise Differences on Impact of Advertisement in Social Media a Study of Udaipur City

Abstract

Advertising is a form of marketing communication through which a business or an organization informs the target audience about its products and services. There are two major types of advertisements. And those are positive and negative advertisements. There are also many forms of advertisements. There are also many negative and positive effects of advertisements like the unrealistic expectations, false image, and the social and economic benefits of advertisements. This study analyses the data of 500 youth from Udaipur city on their behaviour and influence based on social media by using the regression tool and reported that 4 variables explains the influence of social media advertising on youth for taking decision at Udaipur city.