A STUDY ON CUSTOMER PERCEPTION TOWARDS INTERNET BANKING: IDENTIFYING MAJOR CONTRIBUTING FACTORS IN VELLORE CITY

Abstract

Net banking is the time period used for the brand new Age banking system. With the increase of the internet and wireless conversation technology and telecommunications in current years, the structure and individual of banking and financial offerings have changed. Net banking or e-banking is the latest in the series of technological wonders that include the usage of the internet to supply internet services and products. The motive of this examine is to take a look at the customers perceptions of net banking offerings and pick out the key elements influencing customers' internet banking use in Vellore. For this reason, the questionnaire has been prepared and allotted to the customer. One hundred are usable and compiled through Chi-square take a look at. The findings of the have a look at display that elements inclusive of value, ease of use, safety and accessibility are statistically large and feature superb outcomes on consumer delight. But, the attention component has no impact on net banking purchaser delight. Because of the analysis, it's been observed that education levels effect on the use of net banking offerings  among customers inVellore.Internet banking is progressively turning out to be mainstream on account of accommodation and adaptability. The present paper investigates the main considerations answerable for internet banking dependent on respondents' impression of different Internet applications. It additionally gives a structure of the components which are taken to survey Internet bankingrecognition.