COMMUNICATION SKILLS FOR MBA STUDENTS IN GUWAHATI, ASSAM AND TIRUCHIRAPPALLI, TAMIL NADU: A COMPARATIVE STUDY

Abstract

MBA colleges in India, various colleges are bubbling with Campus training programmes offered to students. Among the soft skills, the ability to communicate in English has increased notably. Here the researcher attempted in making a study about the effectiveness of the communication programmes based on learning through reading, writing, listening, talking for MBA students from Guwahati in Assam and Tiruchirapplli in Tamil Nadu. 150 students from Guwahati city MBA colleges and another 150 from Tricuhriapplli city MBA colleges were taken for the study. Descriptive design is adopted. The sampling method used was stratified random sampling method. This study revealed that by way of applying which is effective among the campus training programmes.