A Sociological Study of Tourists visiting Amritsar

Abstract

Tourism has emerged as one of the most prominent industries which are contributing hugely in the economic growth of developing nations like India. Amritsar is one of the important tourist destinations in India. It has gained name at the global level because of the famous Golden Temple. The present study seeks to examine the social demographic profile of the tourists visiting Amritsar and also the motivations of the tourists visiting Amritsar. An exploratory attempt has been used to find out the profile of the tourists visiting Amritsar. The findings of the study reveal that the age, occupation, religion and gender affects the motivation of the tourists visiting Amritsar.